We've been there.
We were founders too.
A better form of advisor
The fact is that most founder + advisor relationships are disappointing.
The founder rarely knows how to pull in the advisor, while the advisor passively waits to be called upon. The two sides meet infrequently, typically for coffee or a drink. The advisor says something clever and offers to make an introduction or two. Sadly, that’s usually where this story ends. Instead of a relationship of regular dialogue and intimacy, it’s just a series of brief transactions.
ETW stands for “Enjoy The Work” and we very much do. We partner with our founders every step of the way to accelerate and smooth the bumpy path from idea to sustainable business.
We know the questions founders care about...
Seed and Series A
Articles written both by ETW and by our portfolio companies
So Your Startup Failed
I love failure. Okay, that’s a lie. I fucking hate it. I love what I gain from failure (except the wrinkles and gray hairs). I literally…
2018.11.12 / 3min read. Read More
Understanding Investor Psyche
Fundraising is not easy. However, two simple rules can improve your chances: know your audience, and be truthful.
2018.11.02 / 3min read. Read More
Everything Comes Down To Trust
Are you in a long term relationship? If so, how did you meet that person? My assumption is life had you cross paths — whether in person or…
2018.10.24 / 2min read. Read More
Recognize the Signs of a Depleted Emotional Gas Tank
I’ve learned to pay attention to my little clues.
2018.10.23 / 3min read. Read More
An Interview with Writer Chris Yeh
ETW Advisors had the opportunity to have a conversation with the all too impressive, Chris Yeh. Chris has one of those resumes that make a…
2018.10.19 / 5min read. Read More
Identify Your ICP to Find Your Ideal Match
The biggest myth (or outright lie) that I’ve heard in the market is: A good product sells itself.
2018.10.08 / 5min read. Read More
Starters and Finishers: We Need Each Other
When a creative idea pops into my head, I’m consumed. All non-autonomic functions are redirected. If you were to see me or engage me in…
2018.09.21 / 3min read. Read More
I’ve long been curious about why founders start what they start. So I’ve more regularly started to ask, and the stories are incredible…
2018.06.28 / 3min read. Read More